How to Create a High Profit Photography Business in Any Market
Nonfiction, Art & Architecture, Photography, Equipment & Techniques, Commercial, Pictorials, Reference
| Author: | James Williams | ISBN: | 9781608951109 |
| Publisher: | Amherst Media | Publication: | April 1, 2006 |
| Imprint: | Amherst Media | Language: | English |
| Author: | James Williams |
| ISBN: | 9781608951109 |
| Publisher: | Amherst Media |
| Publication: | April 1, 2006 |
| Imprint: | Amherst Media |
| Language: | English |
Recognizing that technical ability and studio space are only the initial components of a portrait photography business, this guide to building a thriving portrait studio focuses on successful customer service, networking, diversification, and business management strategies. From setting long- and short-term goals for a business to creating an elegant studio atmosphere that impresses clients (while respecting the budget), this handbook breaks down each minute consideration in the growth of a successful business. Smart managerial decisions regarding portrait-pricing strategies, employee training, telephone skills, positive relationships with suppliers, and responsible delegation of duties are complemented by practical advice on networking within a community, creating demand for high-quality portraiture, and diversifying clientele by catering to the unique needs of each client subset.
Recognizing that technical ability and studio space are only the initial components of a portrait photography business, this guide to building a thriving portrait studio focuses on successful customer service, networking, diversification, and business management strategies. From setting long- and short-term goals for a business to creating an elegant studio atmosphere that impresses clients (while respecting the budget), this handbook breaks down each minute consideration in the growth of a successful business. Smart managerial decisions regarding portrait-pricing strategies, employee training, telephone skills, positive relationships with suppliers, and responsible delegation of duties are complemented by practical advice on networking within a community, creating demand for high-quality portraiture, and diversifying clientele by catering to the unique needs of each client subset.
