How to Generate Effective Press Releases for Social Networks

Business & Finance, Marketing & Sales, Public Relations
Cover of the book How to Generate Effective Press Releases for Social Networks by Brian Solis, Deirdre K. Breakenridge, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Brian Solis, Deirdre K. Breakenridge ISBN: 9780131377776
Publisher: Pearson Education Publication: January 12, 2010
Imprint: FT Press Language: English
Author: Brian Solis, Deirdre K. Breakenridge
ISBN: 9780131377776
Publisher: Pearson Education
Publication: January 12, 2010
Imprint: FT Press
Language: English

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.

 

Social media releases: what they are, what they aren’t, and how to make the most of them.

 

PR’s latest “new shiny object” is the social media release (SMR). Originally introduced by Todd Defren in response to Tom Foremski’s call for the death of press releases, it represents a new socially rooted format that complements traditional and SEO news releases by combining news facts and social assets in one improved, easy-to-digest tool.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.

 

Social media releases: what they are, what they aren’t, and how to make the most of them.

 

PR’s latest “new shiny object” is the social media release (SMR). Originally introduced by Todd Defren in response to Tom Foremski’s call for the death of press releases, it represents a new socially rooted format that complements traditional and SEO news releases by combining news facts and social assets in one improved, easy-to-digest tool.

More books from Pearson Education

Cover of the book Influence Marketing by Brian Solis, Deirdre K. Breakenridge
Cover of the book iPhoto 09 for Mac OS X by Brian Solis, Deirdre K. Breakenridge
Cover of the book MOS Study Guide for Microsoft Office 365 by Brian Solis, Deirdre K. Breakenridge
Cover of the book My iPhone for Seniors by Brian Solis, Deirdre K. Breakenridge
Cover of the book Inside Microsoft SQL Server 2008 T-SQL Programming by Brian Solis, Deirdre K. Breakenridge
Cover of the book Search Engine Marketing, Inc. by Brian Solis, Deirdre K. Breakenridge
Cover of the book Financial Times Briefing on Corporate Governance by Brian Solis, Deirdre K. Breakenridge
Cover of the book Google Apps Deciphered by Brian Solis, Deirdre K. Breakenridge
Cover of the book How to Wow with PowerPoint by Brian Solis, Deirdre K. Breakenridge
Cover of the book Creating Hollywood-Style Movies with Adobe Premiere Elements 7 by Brian Solis, Deirdre K. Breakenridge
Cover of the book How to coach with NLP by Brian Solis, Deirdre K. Breakenridge
Cover of the book CompTIA Security+ SY0-401 Cert Guide, Deluxe Edition by Brian Solis, Deirdre K. Breakenridge
Cover of the book HTML, CSS, and JavaScript All in One by Brian Solis, Deirdre K. Breakenridge
Cover of the book Firms of Endearment by Brian Solis, Deirdre K. Breakenridge
Cover of the book Using Body Language in Your Presentation by Brian Solis, Deirdre K. Breakenridge
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy