Implementing SugarCRM 5.x

Nonfiction, Computers, Advanced Computing, Information Technology
Cover of the book Implementing SugarCRM 5.x by Angel Magana, Michael Whitehead, Packt Publishing
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Author: Angel Magana, Michael Whitehead ISBN: 9781847198679
Publisher: Packt Publishing Publication: September 13, 2010
Imprint: Packt Publishing Language: English
Author: Angel Magana, Michael Whitehead
ISBN: 9781847198679
Publisher: Packt Publishing
Publication: September 13, 2010
Imprint: Packt Publishing
Language: English

The book works from the SugarCRM basics right up to advanced features in a clear and friendly way. It follows a combination of theoretical discussions relating to varying business needs and the manner in which CRM technology can address them. By helping you clarify your business goals the book enables you to build a CRM system to support your business needs. If you are a small-medium business owner/manager with reasonable IT skills, a system implementer, or a system administrator who wants to implement SugarCRM for yourself either as a first CRM or as a replacement for existing solutions, this book is for you. Existing SugarCRM users who want to broaden their understanding of the topic will find this book valuable too. No programming knowledge is required to use this book to implement, customize, and use SugarCRM.

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The book works from the SugarCRM basics right up to advanced features in a clear and friendly way. It follows a combination of theoretical discussions relating to varying business needs and the manner in which CRM technology can address them. By helping you clarify your business goals the book enables you to build a CRM system to support your business needs. If you are a small-medium business owner/manager with reasonable IT skills, a system implementer, or a system administrator who wants to implement SugarCRM for yourself either as a first CRM or as a replacement for existing solutions, this book is for you. Existing SugarCRM users who want to broaden their understanding of the topic will find this book valuable too. No programming knowledge is required to use this book to implement, customize, and use SugarCRM.

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