Innovation for Media Content Creation

Tools and Strategies for Delivering Successful Content

Nonfiction, Reference & Language, Law, Entertainment, Business & Finance, Industries & Professions, Industries, Management & Leadership, Management
Cover of the book Innovation for Media Content Creation by Marlon Quintero, J. Ross Publishing
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Author: Marlon Quintero ISBN: 9781604277609
Publisher: J. Ross Publishing Publication: June 15, 2015
Imprint: Language: English
Author: Marlon Quintero
ISBN: 9781604277609
Publisher: J. Ross Publishing
Publication: June 15, 2015
Imprint:
Language: English
Innovation for Media Content Creation provides a fresh approach to the strategic, logistic, creative, and managerial aspects of media content and television programming development. Mr. Quintero has taken the philosophy and methodologies of innovation that have traditionally been confined to use in product development and manufacturing or technological environments, and applied it in the media industry. This well-organized, step-by-step guide provides the framework and tools needed to deliver innovative, creative content successfully and consistently in today’s multi-platform television landscape. Executives, creative professionals, and students alike will find value in this one-of-a-kind book.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Innovation for Media Content Creation provides a fresh approach to the strategic, logistic, creative, and managerial aspects of media content and television programming development. Mr. Quintero has taken the philosophy and methodologies of innovation that have traditionally been confined to use in product development and manufacturing or technological environments, and applied it in the media industry. This well-organized, step-by-step guide provides the framework and tools needed to deliver innovative, creative content successfully and consistently in today’s multi-platform television landscape. Executives, creative professionals, and students alike will find value in this one-of-a-kind book.

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