Language Power

Dynamic Progression from Word to Message

Nonfiction, Home & Garden, Antiques & Collectibles, Art, Reference & Language, Language Arts, Public Speaking, Rhetoric, Communication
Cover of the book Language Power by Byron Renz, iUniverse
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Author: Byron Renz ISBN: 9781475971477
Publisher: iUniverse Publication: March 8, 2013
Imprint: iUniverse Language: English
Author: Byron Renz
ISBN: 9781475971477
Publisher: iUniverse
Publication: March 8, 2013
Imprint: iUniverse
Language: English

The focus of Language Power: Dynamic Progression from Word to Message is on words and how they convey meaning and feeling. The microscopic focus on the word itself evolves into the logical organization of words into meaningful sentences, paragraphs, and document sections. The focus is on the somewhat divergent nonfiction elements of information and persuasion.

From an examination of the principles of information and persuasion, the book evolves into an examination of specific applications of the informative and persuasive principles in business letter writing, the rsum, the cover letter, the business plan, and the grant proposal.

Language Power gets the serious student of writing away from the glib advice about writing dos and donts or templates that can simply be copied. This is a book about the process of thinking that goes into effective informative and persuasive writing. The book teaches the writing process. Although the discussion of process is illustrated with examples, the examples serve not as templates but to help teach the process. The books rationale is that solid academics will ultimately outperform the mundane.

After examining how words convey meaning, words are next examined as collective structures to convey information or persuasion. Finally, language structures are analyzed in specific forms of business writing.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The focus of Language Power: Dynamic Progression from Word to Message is on words and how they convey meaning and feeling. The microscopic focus on the word itself evolves into the logical organization of words into meaningful sentences, paragraphs, and document sections. The focus is on the somewhat divergent nonfiction elements of information and persuasion.

From an examination of the principles of information and persuasion, the book evolves into an examination of specific applications of the informative and persuasive principles in business letter writing, the rsum, the cover letter, the business plan, and the grant proposal.

Language Power gets the serious student of writing away from the glib advice about writing dos and donts or templates that can simply be copied. This is a book about the process of thinking that goes into effective informative and persuasive writing. The book teaches the writing process. Although the discussion of process is illustrated with examples, the examples serve not as templates but to help teach the process. The books rationale is that solid academics will ultimately outperform the mundane.

After examining how words convey meaning, words are next examined as collective structures to convey information or persuasion. Finally, language structures are analyzed in specific forms of business writing.

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