Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5)

Nonfiction, Computers, Advanced Computing, Information Technology, Database Management, Business & Finance, Marketing & Sales, Sales & Selling
Cover of the book Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5) by Jesus Mena, CRC Press
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Author: Jesus Mena ISBN: 9781466566613
Publisher: CRC Press Publication: April 19, 2016
Imprint: Auerbach Publications Language: English
Author: Jesus Mena
ISBN: 9781466566613
Publisher: CRC Press
Publication: April 19, 2016
Imprint: Auerbach Publications
Language: English

In today's wireless environment, marketing is more frequently occurring at the server-to-device level-with that device being anything from a laptop or phone to a TV or car. In this real-time digital marketplace, human attributes such as income, marital status, and age are not the most reliable attributes for modeling consumer behaviors. A more effe

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In today's wireless environment, marketing is more frequently occurring at the server-to-device level-with that device being anything from a laptop or phone to a TV or car. In this real-time digital marketplace, human attributes such as income, marital status, and age are not the most reliable attributes for modeling consumer behaviors. A more effe

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