Managing Corporate Social Responsibility in Action

Talking, Doing and Measuring

Nonfiction, Social & Cultural Studies, Social Science
Cover of the book Managing Corporate Social Responsibility in Action by Frank de Bakker, Taylor and Francis
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Author: Frank de Bakker ISBN: 9781317101857
Publisher: Taylor and Francis Publication: May 13, 2016
Imprint: Routledge Language: English
Author: Frank de Bakker
ISBN: 9781317101857
Publisher: Taylor and Francis
Publication: May 13, 2016
Imprint: Routledge
Language: English

Since the mid 1990s political and public debates about the social responsibilities of firms have gained renewed force. Although CSR seems to be a well defined concept in management literature, in its diverse applications the CSR concept loses much of its pertinence. In Managing Corporate Social Responsibility in Action, the authors focus on different aspects of managing CSR in action to capture differences between discourse and practice. By examining the question from three angles - talking about CSR, doing CSR and measuring CSR - they attempt to make sense of the difference between practice and reality. This volume considers ways to overcome the difficulties that arise around CSR in action.

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Since the mid 1990s political and public debates about the social responsibilities of firms have gained renewed force. Although CSR seems to be a well defined concept in management literature, in its diverse applications the CSR concept loses much of its pertinence. In Managing Corporate Social Responsibility in Action, the authors focus on different aspects of managing CSR in action to capture differences between discourse and practice. By examining the question from three angles - talking about CSR, doing CSR and measuring CSR - they attempt to make sense of the difference between practice and reality. This volume considers ways to overcome the difficulties that arise around CSR in action.

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