Managing Strategy
Your guide to getting it right
Business & Finance, Management & Leadership, Planning & Forecasting
| Author: | Books Chartered Management Institute | ISBN: | 9781782830306 |
| Publisher: | Profile | Publication: | May 1, 2014 |
| Imprint: | Profile Books | Language: | English |
| Author: | Books Chartered Management Institute |
| ISBN: | 9781782830306 |
| Publisher: | Profile |
| Publication: | May 1, 2014 |
| Imprint: | Profile Books |
| Language: | English |
Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options.
It covers a range of topics, including:
Understanding organisational culture
Performing SWOT and PEST analyses
Researching new markets
Corporate mission and values
Setting objectives
Performance measurement and balanced scorecard
Strategic options
The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, Henry Mintzberg and Michael Porter, will help you master the crucial skills you need to further your career as a manager.
Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options.
It covers a range of topics, including:
Understanding organisational culture
Performing SWOT and PEST analyses
Researching new markets
Corporate mission and values
Setting objectives
Performance measurement and balanced scorecard
Strategic options
The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, Henry Mintzberg and Michael Porter, will help you master the crucial skills you need to further your career as a manager.
