Marketing & Competition

Business & Finance, Marketing & Sales, Commercial Policy, Advertising & Promotion, Economics, Theory of Economics
Cover of the book Marketing & Competition by Hak Choi, Hak Choi
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Author: Hak Choi ISBN: 1230002005782
Publisher: Hak Choi Publication: November 15, 2017
Imprint: Language: English
Author: Hak Choi
ISBN: 1230002005782
Publisher: Hak Choi
Publication: November 15, 2017
Imprint:
Language: English

What is marketing? According to McCarthy, it is about 4P. This book proves that only 3P’s are effective.

The first P is price, but most scholars recommend only price reduction. This paper proves that sometimes price increase is the right move.

The second P is place. This book is the only one to make use of this variable for more profit.

The third P is product. This book proves that when you can introduce new product, that is the best P.

This book objects government protected monopoly, but teaches you how to conquer the whole market without relying on government aid.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

What is marketing? According to McCarthy, it is about 4P. This book proves that only 3P’s are effective.

The first P is price, but most scholars recommend only price reduction. This paper proves that sometimes price increase is the right move.

The second P is place. This book is the only one to make use of this variable for more profit.

The third P is product. This book proves that when you can introduce new product, that is the best P.

This book objects government protected monopoly, but teaches you how to conquer the whole market without relying on government aid.

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