Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS

Nonfiction, Travel, Asia, China, Business & Finance, Management & Leadership, Management
Cover of the book Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters ISBN: 9781317789192
Publisher: Taylor and Francis Publication: April 8, 2014
Imprint: Routledge Language: English
Author: Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
ISBN: 9781317789192
Publisher: Taylor and Francis
Publication: April 8, 2014
Imprint: Routledge
Language: English

Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS is a collection of conceptual and empirical articles on the developments of markets, marketing orientation, and marketing strategy in the transition economies of Eastern and Central Europe, the Baltic States, and the CIS. This unique book includes conceptual frameworks and research studies that will illuminate topics, such as marketing institutional development, marketing orientation, and foreign direct investment to help you gain a better understanding of the current and future roles of marketing in transition economies.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS is a collection of conceptual and empirical articles on the developments of markets, marketing orientation, and marketing strategy in the transition economies of Eastern and Central Europe, the Baltic States, and the CIS. This unique book includes conceptual frameworks and research studies that will illuminate topics, such as marketing institutional development, marketing orientation, and foreign direct investment to help you gain a better understanding of the current and future roles of marketing in transition economies.

More books from Taylor and Francis

Cover of the book Repairing the Damage by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book A Psychoanalytic Approach to Visual Artists by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Global Development and the Environment by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book A Suitable Amount of Crime by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Terminate Terrorism by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book New Perspectives on the History and Historiography of Southeast Asia by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Theorizing Modernisms by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Community Media and Identity in Ireland by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book People Management and Performance by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Older Adults, Health Information, and the World Wide Web by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Rethinking Education through Critical Psychology by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Become the Primary Teacher Everyone Wants to Have by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book The Routledge Atlas of Classical History by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Volunteer Tourism by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
Cover of the book Graduate Education at Historically Black Colleges and Universities (HBCUs) by Erdener Kaynak, Gopalkrishnan R Iyer, Lance A Masters
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy