Marketing Plan for Virgin Blue 2

Business & Finance, Marketing & Sales
Cover of the book Marketing Plan for Virgin Blue 2 by Hakime Isik-Vanelli, GRIN Publishing
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Hakime Isik-Vanelli ISBN: 9783638288118
Publisher: GRIN Publishing Publication: July 4, 2004
Imprint: GRIN Publishing Language: English
Author: Hakime Isik-Vanelli
ISBN: 9783638288118
Publisher: GRIN Publishing
Publication: July 4, 2004
Imprint: GRIN Publishing
Language: English

Seminar paper from the year 2004 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: High Distinction, Bond University Australia, language: English, abstract: This marketing plan is prepared for Virgin Blue with the sole aim to increase their profit. A brief history of the company describes their quick success in the aviation industry. Followed by, the current market situation and the appropriate PEST Analysis. The SWOT and Issue Analysis are showing the two main Australian domestic market companies suc h as Qantas' and Virgin Blue's major facts in detail. Afterwards the contents of the Marketing and Financial Objectives of Virgin Blue will highlight the key issues. The Marketing Strategy along with recommended Action Programmes will outline how to introduce and to begin with the Project. The explanatory statement of the project shows that this project can start as soon as desired. The last section is 'Controls,' it shows how the project can be controlled.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Seminar paper from the year 2004 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: High Distinction, Bond University Australia, language: English, abstract: This marketing plan is prepared for Virgin Blue with the sole aim to increase their profit. A brief history of the company describes their quick success in the aviation industry. Followed by, the current market situation and the appropriate PEST Analysis. The SWOT and Issue Analysis are showing the two main Australian domestic market companies suc h as Qantas' and Virgin Blue's major facts in detail. Afterwards the contents of the Marketing and Financial Objectives of Virgin Blue will highlight the key issues. The Marketing Strategy along with recommended Action Programmes will outline how to introduce and to begin with the Project. The explanatory statement of the project shows that this project can start as soon as desired. The last section is 'Controls,' it shows how the project can be controlled.

More books from GRIN Publishing

Cover of the book The Imagist Poem: Hilda Doolittle (H. D.) - 'Sea Rose' by Hakime Isik-Vanelli
Cover of the book La revolución en el cine western europeo. Perspectiva de un fenómeno cinematográfico (1965-1975) by Hakime Isik-Vanelli
Cover of the book 'Wide Sargasso Sea' by Jean Rhys as a postcolonial response to 'Jane Eyre' by Charlotte Bronte by Hakime Isik-Vanelli
Cover of the book Lawful and unlawful combatants by Hakime Isik-Vanelli
Cover of the book Social Awareness - An introduction to the model by Hakime Isik-Vanelli
Cover of the book Comparison of the CAPM, the Fama-French Three Factor Model and Modifications by Hakime Isik-Vanelli
Cover of the book The Pennsylvania German English - the Language of the Pennsylvania Germans by Hakime Isik-Vanelli
Cover of the book From Strange Bedfellows to Soulmates: Psychoanalysis as an Allegory of Weimar Cinema by Hakime Isik-Vanelli
Cover of the book The Last COIN Lecture by Hakime Isik-Vanelli
Cover of the book The Image of Society and Women in Louisa May Alcott's 'Little Women' by Hakime Isik-Vanelli
Cover of the book Marketing New Zealand via 'The Lord of the Rings' by Hakime Isik-Vanelli
Cover of the book The EU - Africa Relationship by Hakime Isik-Vanelli
Cover of the book History of 'Super Tuesday' by Hakime Isik-Vanelli
Cover of the book Federalism and Foreign Policy: Do the States have Rights? by Hakime Isik-Vanelli
Cover of the book 'Old Mortality' by Katherine Anne Porter - an Analysis by Hakime Isik-Vanelli
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy