Neuroeconomics

Nonfiction, Health & Well Being, Psychology, Personality, Business & Finance, Economics, Theory of Economics
Cover of the book Neuroeconomics by , Springer Berlin Heidelberg
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9783642359231
Publisher: Springer Berlin Heidelberg Publication: October 6, 2016
Imprint: Springer Language: English
Author:
ISBN: 9783642359231
Publisher: Springer Berlin Heidelberg
Publication: October 6, 2016
Imprint: Springer
Language: English

This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore, it addresses the molecular basis of human decision making, environmental/situational factors and social contexts influencing human decision making, as well as translational and developmental/clinical approaches to neuroeconomics. In closing, a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section, in which eight different neuroscience techniques are introduced, the book offers an essential resource for researchers and practitioners, and may also be beneficial for graduate students.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore, it addresses the molecular basis of human decision making, environmental/situational factors and social contexts influencing human decision making, as well as translational and developmental/clinical approaches to neuroeconomics. In closing, a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section, in which eight different neuroscience techniques are introduced, the book offers an essential resource for researchers and practitioners, and may also be beneficial for graduate students.

More books from Springer Berlin Heidelberg

Cover of the book The Development of the Visual System of the Albino Rat by
Cover of the book Advanced Models of Neural Networks by
Cover of the book Atlas of SPECT-CT by
Cover of the book Grid and Cloud Database Management by
Cover of the book Rohrleitungen 2 by
Cover of the book Internationale Mergers & Acquisitions by
Cover of the book Information Quality and Management Accounting by
Cover of the book Im Fokus: Paläontologie by
Cover of the book Pediatric Ultrasonography by
Cover of the book Anaesthesia by
Cover of the book Foundations of Physics by
Cover of the book Small Bowel Radiology by
Cover of the book Es ist an der Zeit by
Cover of the book Relativistische Quantenmechanik by
Cover of the book Functional Partial Laryngectomy by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy