One Strategy
Organization, Planning, and Decision Making
Business & Finance, Management & Leadership, Planning & Forecasting
| Author: | Steven Sinofsky, Marco Iansiti | ISBN: | 9780470590058 |
| Publisher: | Wiley | Publication: | November 16, 2009 |
| Imprint: | Wiley | Language: | English |
| Author: | Steven Sinofsky, Marco Iansiti |
| ISBN: | 9780470590058 |
| Publisher: | Wiley |
| Publication: | November 16, 2009 |
| Imprint: | Wiley |
| Language: | English |
Learn from the concepts, capabilities, processes, and behaviors that aligned around one strategy with the hard-won, first-person wisdom found in One Strategy.
Challenging traditional views of strategy and operational execution, this book-written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-describes how you can drive innovation by connecting the potential of strategic opportunities to the impact of operational execution.
- Lessons from the unique combination of real-world experience managing a large scale organization with academic research in strategy and innovation
- Reveals what it takes to align a complex organization around one strategy, manage its execution, and reach for "strategic integrity"
- Written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-a combined forty years of management and research experience
- A unique perspective on strategy development, alignment, and execution
Drawn from Sinofsky's internal Microsoft blog where he communicated some of the management processes the team put to work while developing a 4,000 person, multi-year project-Microsoft Windows 7-One Strategy shares the hard-won insights you can use to successfully make the leap from strategy to execution.
Learn from the concepts, capabilities, processes, and behaviors that aligned around one strategy with the hard-won, first-person wisdom found in One Strategy.
Challenging traditional views of strategy and operational execution, this book-written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-describes how you can drive innovation by connecting the potential of strategic opportunities to the impact of operational execution.
- Lessons from the unique combination of real-world experience managing a large scale organization with academic research in strategy and innovation
- Reveals what it takes to align a complex organization around one strategy, manage its execution, and reach for "strategic integrity"
- Written by Microsoft executive Steven Sinofsky with Harvard Business School professor Marco Iansiti-a combined forty years of management and research experience
- A unique perspective on strategy development, alignment, and execution
Drawn from Sinofsky's internal Microsoft blog where he communicated some of the management processes the team put to work while developing a 4,000 person, multi-year project-Microsoft Windows 7-One Strategy shares the hard-won insights you can use to successfully make the leap from strategy to execution.
