Operational Exellence - Identifying qualifying and order winning factors

Examining Dell, McDonalds, Zare and EasyJet

Business & Finance, Management & Leadership, Production & Operations Management
Cover of the book Operational Exellence - Identifying qualifying and order winning factors by Nils Peters, GRIN Publishing
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Author: Nils Peters ISBN: 9783656017707
Publisher: GRIN Publishing Publication: September 29, 2011
Imprint: GRIN Publishing Language: English
Author: Nils Peters
ISBN: 9783656017707
Publisher: GRIN Publishing
Publication: September 29, 2011
Imprint: GRIN Publishing
Language: English

Seminar paper from the year 2009 in the subject Business economics - Supply, Production, Logistics, grade: Sehr gut, The University of Surrey (School of Management), language: English, abstract: Following the concept of value disciplines (Treacy, 1993), companies can reach leadership positions in their industries by focusing on one of the three following areas: - Product Leadership - Customer Intimacy - Operational Excellence Focusing on companies which are well known for their success based on operational excellence, goal of this paper is to compare and contrast the operation strategies of two manufacturing and two service firms: •easyJet (service) •Dell (manufacturer) •Zara (manufacturer) •McDonald's (service)

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Seminar paper from the year 2009 in the subject Business economics - Supply, Production, Logistics, grade: Sehr gut, The University of Surrey (School of Management), language: English, abstract: Following the concept of value disciplines (Treacy, 1993), companies can reach leadership positions in their industries by focusing on one of the three following areas: - Product Leadership - Customer Intimacy - Operational Excellence Focusing on companies which are well known for their success based on operational excellence, goal of this paper is to compare and contrast the operation strategies of two manufacturing and two service firms: •easyJet (service) •Dell (manufacturer) •Zara (manufacturer) •McDonald's (service)

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