Organizations and the Media

Organizing in a Mediatized World

Business & Finance, Marketing & Sales, Public Relations, Business Reference, Business Communication
Cover of the book Organizations and the Media by , Taylor and Francis
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Author: ISBN: 9781135081638
Publisher: Taylor and Francis Publication: July 17, 2014
Imprint: Routledge Language: English
Author:
ISBN: 9781135081638
Publisher: Taylor and Francis
Publication: July 17, 2014
Imprint: Routledge
Language: English

The relationship between media and the organizations they cover has changed dramatically in the last few decades, which have witnessed a huge expansion of news coverage focusing on different types of organizations and their activities. In parallel, organizations have dramatically increased their investment in public relations and other media-oriented forms of communication. Like other societal developments – globalization, marketization, individualization, scientification – mediatization has become an institutional force.

This book analyses the mediatization of contemporary organizations and how individual organizations, industry or markets are scrutinized. It examines its key influence on the actions of organizations, and how it shaptes the entire landscape in which the organizations operate. What such a perspective provides is the accentuation of the interplay between organizations and different parts of the society as embedded in the media and its logic.

This will be essential reading for professionals, academics and advanced students in organizational studies, public relations and media studies.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The relationship between media and the organizations they cover has changed dramatically in the last few decades, which have witnessed a huge expansion of news coverage focusing on different types of organizations and their activities. In parallel, organizations have dramatically increased their investment in public relations and other media-oriented forms of communication. Like other societal developments – globalization, marketization, individualization, scientification – mediatization has become an institutional force.

This book analyses the mediatization of contemporary organizations and how individual organizations, industry or markets are scrutinized. It examines its key influence on the actions of organizations, and how it shaptes the entire landscape in which the organizations operate. What such a perspective provides is the accentuation of the interplay between organizations and different parts of the society as embedded in the media and its logic.

This will be essential reading for professionals, academics and advanced students in organizational studies, public relations and media studies.

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