According to Harvard Business School professor, Noam Wasserman, 65% of startups fail as a direct result of cofounder conflict. That’s nearly 2/3 of all startups! Is your business exposed to failure due to cofounder/partner conflict? Are you currently struggling to make a business partnership work? Are you thinking about joining up with a couple cofounders to launch a startup, but concerned about how to choose the right cofounders for you? Whether you are about to launch a technology startup with four cofounders or you’ve been in business with one other co-owner for a decade, your future success is dependent on your ability to navigate the complex world of business relationships. Harvard-educated business lawyer and entrepreneur, Brett Cenkus, draws on his 20+ years of business and legal experience, including his fair share of successful business partnerships and a couple failures that left scar tissue. This book is your crash course in the practical implementation, management and maximization of business partnerships. In it, you will discover: • Why business partnerships are critical for achieving outsized entrepreneurial success • The key characteristics of great business partnerships • How to select the right business partners (and avoid the wrong ones!) • What you can do today to be a better business partner • Key actions to ensure your business partnerships not only survive, but thrive • How to properly document business partnerships with founders’ agreements • What to do if things don’t go well with a business partnership, and much, much more! Partner-Proofing Your Partnership is your handbook to cultivating successful business partnerships. If you like progressive solutions, self-empowerment and real-world applications, then you’ll love Brett Cenkus’ book on business partnerships. Buy the book to take your first step toward wildly successful business partnerships!
According to Harvard Business School professor, Noam Wasserman, 65% of startups fail as a direct result of cofounder conflict. That’s nearly 2/3 of all startups! Is your business exposed to failure due to cofounder/partner conflict? Are you currently struggling to make a business partnership work? Are you thinking about joining up with a couple cofounders to launch a startup, but concerned about how to choose the right cofounders for you? Whether you are about to launch a technology startup with four cofounders or you’ve been in business with one other co-owner for a decade, your future success is dependent on your ability to navigate the complex world of business relationships. Harvard-educated business lawyer and entrepreneur, Brett Cenkus, draws on his 20+ years of business and legal experience, including his fair share of successful business partnerships and a couple failures that left scar tissue. This book is your crash course in the practical implementation, management and maximization of business partnerships. In it, you will discover: • Why business partnerships are critical for achieving outsized entrepreneurial success • The key characteristics of great business partnerships • How to select the right business partners (and avoid the wrong ones!) • What you can do today to be a better business partner • Key actions to ensure your business partnerships not only survive, but thrive • How to properly document business partnerships with founders’ agreements • What to do if things don’t go well with a business partnership, and much, much more! Partner-Proofing Your Partnership is your handbook to cultivating successful business partnerships. If you like progressive solutions, self-empowerment and real-world applications, then you’ll love Brett Cenkus’ book on business partnerships. Buy the book to take your first step toward wildly successful business partnerships!