Persuasion in Your Life

Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Persuasion in Your Life by Shawn T. Wahl, Eric Morris, Taylor and Francis
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Author: Shawn T. Wahl, Eric Morris ISBN: 9781315536392
Publisher: Taylor and Francis Publication: September 22, 2017
Imprint: Routledge Language: English
Author: Shawn T. Wahl, Eric Morris
ISBN: 9781315536392
Publisher: Taylor and Francis
Publication: September 22, 2017
Imprint: Routledge
Language: English

Persuasion in Your Life, 2nd Edition speaks directly to the student by focusing on real-life experiences, from critically viewing persuasive public campaigns to making business and health care decisions. This new edition concludes with a new chapter on the assessment of persuasive messages. It also features new chapter-opening vignettes that immediately apply concepts to daily life, as well as "What You’ve Learned" reviews for comprehension. Students and instructors can use the wealth of online resources that accompany this text, including an instructor manual, Power Point slides, test questions, and more. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their life and career.

 

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Persuasion in Your Life, 2nd Edition speaks directly to the student by focusing on real-life experiences, from critically viewing persuasive public campaigns to making business and health care decisions. This new edition concludes with a new chapter on the assessment of persuasive messages. It also features new chapter-opening vignettes that immediately apply concepts to daily life, as well as "What You’ve Learned" reviews for comprehension. Students and instructors can use the wealth of online resources that accompany this text, including an instructor manual, Power Point slides, test questions, and more. Through its use of rhetoric, criticism, and social scientific research, this book helps readers understand, analyze, and use persuasion in their life and career.

 

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