Author: | Nikos Avlonas, George P. Nassos | ISBN: | 9781118787373 |
Publisher: | Wiley | Publication: | October 21, 2013 |
Imprint: | Wiley | Language: | English |
Author: | Nikos Avlonas, George P. Nassos |
ISBN: | 9781118787373 |
Publisher: | Wiley |
Publication: | October 21, 2013 |
Imprint: | Wiley |
Language: | English |
Strategies that enable organizations to succeed as businesses and as responsible corporate citizens
Based on the authors' many years of research and hands-on experience, this book provides tested and proven practical strategies that make it possible for organizations to develop, maintain, or extend their competitive advantage without causing harm to the environment and society. Moreover, it explains how to set goals and objectives and then monitor, measure, and report on progress towards achieving corporate social responsibility and environmental sustainability. Most importantly, readers will discover that this can all be accomplished while, at the same time, improving bottom-line profitability.
Practical Sustainability Strategies: How to Gain a Competitive Advantage is divided into four parts:
Case studies based on the authors' research and fieldwork illustrate how leading companies have implemented each of the sustainability strategies discussed in the book. There's also an appendix with additional case studies exploring various aspects of business practices and sustainability.
Practical Sustainability Strategies is ideal as a graduate textbook as well as a reference for business managers. All readers will not only gain a greater appreciation for sustainable development, but also the skills needed to integrate sustainability into all aspects of their organization's business practices.
Strategies that enable organizations to succeed as businesses and as responsible corporate citizens
Based on the authors' many years of research and hands-on experience, this book provides tested and proven practical strategies that make it possible for organizations to develop, maintain, or extend their competitive advantage without causing harm to the environment and society. Moreover, it explains how to set goals and objectives and then monitor, measure, and report on progress towards achieving corporate social responsibility and environmental sustainability. Most importantly, readers will discover that this can all be accomplished while, at the same time, improving bottom-line profitability.
Practical Sustainability Strategies: How to Gain a Competitive Advantage is divided into four parts:
Case studies based on the authors' research and fieldwork illustrate how leading companies have implemented each of the sustainability strategies discussed in the book. There's also an appendix with additional case studies exploring various aspects of business practices and sustainability.
Practical Sustainability Strategies is ideal as a graduate textbook as well as a reference for business managers. All readers will not only gain a greater appreciation for sustainable development, but also the skills needed to integrate sustainability into all aspects of their organization's business practices.