Public Relations Theory

Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Public Relations Theory by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781351225724
Publisher: Taylor and Francis Publication: October 3, 2017
Imprint: Routledge Language: English
Author:
ISBN: 9781351225724
Publisher: Taylor and Francis
Publication: October 3, 2017
Imprint: Routledge
Language: English

Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication theories, they attempt to explain and predict public relations practices and then use these practices to develop communication theories. Their discussions fall into three distinct categories: metatheory, theory, and examples of applications of theories. An ideal volume for professionals and students in communication, journalism, and related fields.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication theories, they attempt to explain and predict public relations practices and then use these practices to develop communication theories. Their discussions fall into three distinct categories: metatheory, theory, and examples of applications of theories. An ideal volume for professionals and students in communication, journalism, and related fields.

More books from Taylor and Francis

Cover of the book Localizing Governance in India by
Cover of the book African Ecology and Human Evolution by
Cover of the book Christ and Freud (RLE: Freud) by
Cover of the book Word Power by
Cover of the book Cultures in Refuge by
Cover of the book E-Tivities by
Cover of the book Re-Enchantment by
Cover of the book Policy Transfer in Global Perspective by
Cover of the book Tourism Ethnographies by
Cover of the book What Painting Is by
Cover of the book Asylum, Welfare and the Cosmopolitan Ideal by
Cover of the book Routledge Revivals: The Progress of Romance (1986) by
Cover of the book Inland Waterway Transportation by
Cover of the book The Politics of Identity in Irish Drama by
Cover of the book Fighting Financial Crime in the Global Economic Crisis by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy