Routledge Handbook of Sport Management

Business & Finance, Industries & Professions, Hospitality, Tourism & Travel, Nonfiction, Sports
Cover of the book Routledge Handbook of Sport Management by , Taylor and Francis
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Author: ISBN: 9781136660863
Publisher: Taylor and Francis Publication: March 1, 2013
Imprint: Routledge Language: English
Author:
ISBN: 9781136660863
Publisher: Taylor and Francis
Publication: March 1, 2013
Imprint: Routledge
Language: English

The Routledge Handbook of Sport Management is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. It provides students and scholars with a broad ranging survey of current thinking in contemporary sport management, exploring best practice in core functional areas and identifying important future directions for new research. Key topics covered in the book include:

  • managing performance
  • marketing
  • human resource management
  • the economics and finance of sport
  • strategy
  • managing change
  • governance of sports organizations
  • customer relations
  • branding and retail.

With contributions from leading scholars and professionals from around the world, the book illustrates the global nature of contemporary sport business and highlights the opportunities and challenges for managers operating in an international market place. Representing a definitive survey of contemporary issues in sport management, this is an essential reference for all students, scholars and practitioners working in sport.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The Routledge Handbook of Sport Management is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. It provides students and scholars with a broad ranging survey of current thinking in contemporary sport management, exploring best practice in core functional areas and identifying important future directions for new research. Key topics covered in the book include:

With contributions from leading scholars and professionals from around the world, the book illustrates the global nature of contemporary sport business and highlights the opportunities and challenges for managers operating in an international market place. Representing a definitive survey of contemporary issues in sport management, this is an essential reference for all students, scholars and practitioners working in sport.

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