Sams Teach Yourself Google Analytics in 10 Minutes

Business & Finance, Marketing & Sales, Sales & Selling
Cover of the book Sams Teach Yourself Google Analytics in 10 Minutes by Michael Miller, Pearson Education
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Author: Michael Miller ISBN: 9780132120777
Publisher: Pearson Education Publication: July 8, 2010
Imprint: Sams Publishing Language: English
Author: Michael Miller
ISBN: 9780132120777
Publisher: Pearson Education
Publication: July 8, 2010
Imprint: Sams Publishing
Language: English

Sams Teach Yourself Google Analytics™ in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn everything you need to use Google Analytics to accurately measure your website’s performance–and improve it!

 

10 minutes is all you need to learn how to…

  • Quickly create a Google Analytics account and add Google Analytics to your site
  • Define goals and measure how well your site is achieving them
  • Track visitors from search engines, pay-per-click advertising, email, and other sources
  • Discover the pages your visitors view, how long they stay, and where they exit
  • Monitor specific user actions, such as playing embedded video, selecting Flash menu items, or downloading files
  • Identify your best and worst content, and fix poorly performing pages
  • Improve your site by tracking error pages and broken links
  • Measure AdWords traffic, position, and e-commerce performance
  • Manage Google Analytics through the Dashboard
  • Customize Google Analytics to work more effectively with your site
  • Capture more accurate information by filtering out internal traffic
  • Choose the right reports and data, understand them, and act on what you learn
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Sams Teach Yourself Google Analytics™ in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn everything you need to use Google Analytics to accurately measure your website’s performance–and improve it!

 

10 minutes is all you need to learn how to…

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