Second Thoughts from a Grumpy Innovator

Business & Finance
Cover of the book Second Thoughts from a Grumpy Innovator by Costas Papaikonomou, Lulu.com
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Author: Costas Papaikonomou ISBN: 9781326283094
Publisher: Lulu.com Publication: May 30, 2015
Imprint: Lulu.com Language: English
Author: Costas Papaikonomou
ISBN: 9781326283094
Publisher: Lulu.com
Publication: May 30, 2015
Imprint: Lulu.com
Language: English
Costas Papaikonomou is one of the founders of Happen Group, one of the fastest growing creative innovation agencies of the 21st century. A career in innovation – studying, dreaming, creating, researching and realizing new products. It’s been an amazing journey, playing in the birth chambers of mass market multinationals. Nevertheless he’s quite grumpy. Why are so many brilliant ideas culled before they’ve had a chance to shine in the real world? Why are so many awful ideas pushed through the system and launched, only to fail miserably, ruining careers and bankrupting businesses? Why are so many blatantly obvious market opportunities ignored and not fulfilled with the right products, helping people lead happier lives and bringing prosperity to the companies that could have introduced them? This little book is my attempt at understanding why so many innovations fail, why that is often wholly unnecessary and what may help tilt the balance more favorably.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Costas Papaikonomou is one of the founders of Happen Group, one of the fastest growing creative innovation agencies of the 21st century. A career in innovation – studying, dreaming, creating, researching and realizing new products. It’s been an amazing journey, playing in the birth chambers of mass market multinationals. Nevertheless he’s quite grumpy. Why are so many brilliant ideas culled before they’ve had a chance to shine in the real world? Why are so many awful ideas pushed through the system and launched, only to fail miserably, ruining careers and bankrupting businesses? Why are so many blatantly obvious market opportunities ignored and not fulfilled with the right products, helping people lead happier lives and bringing prosperity to the companies that could have introduced them? This little book is my attempt at understanding why so many innovations fail, why that is often wholly unnecessary and what may help tilt the balance more favorably.

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