Author: | Rachel Bowlby | ISBN: | 9781134928729 |
Publisher: | Taylor and Francis | Publication: | June 1, 2006 |
Imprint: | Routledge | Language: | English |
Author: | Rachel Bowlby |
ISBN: | 9781134928729 |
Publisher: | Taylor and Francis |
Publication: | June 1, 2006 |
Imprint: | Routledge |
Language: | English |
What is a consumer? Shopping with Freud looks at some of the surprising ways in which the consumer subject appears in a range of writings - from literature to marketing psychology to psychoanalysis.
Rachel Bowlby shows how ideas about consumption are brought to bear on contemporary conceptions of choice in areas that seem far removed from a straightforward matter of shopping. She also shows that arguments and assumptions about the psychology of consumers themselves throw light on genderal questions of human psychology.
What is a consumer? Shopping with Freud looks at some of the surprising ways in which the consumer subject appears in a range of writings - from literature to marketing psychology to psychoanalysis.
Rachel Bowlby shows how ideas about consumption are brought to bear on contemporary conceptions of choice in areas that seem far removed from a straightforward matter of shopping. She also shows that arguments and assumptions about the psychology of consumers themselves throw light on genderal questions of human psychology.