Shops and The Malls
A Sociological Exploration of Indian Retail Business
Business & Finance, Marketing & Sales, Sales & Selling, Management & Leadership, Management
| Author: | Rachana Sharma | ISBN: | 9789351289388 |
| Publisher: | Kalpaz Publications | Publication: | June 30, 2015 |
| Imprint: | Kalpaz Publications | Language: | English |
| Author: | Rachana Sharma |
| ISBN: | 9789351289388 |
| Publisher: | Kalpaz Publications |
| Publication: | June 30, 2015 |
| Imprint: | Kalpaz Publications |
| Language: | English |
Of recent, Retail globalization has come to dominate academic and political discourse in India. The book provides to its readers coverage to the Indian Retail Policy and its implications on different segments of the society such as, traditional retailers, consumers and employees working in the modern retail formats. The book also examines that how as a result of globalization and economic restructuring, cities in India are transforming. The cities are being forced to look at consumption and finance activities so as to compete in the growing economic competition by construction of new consumption spaces and urban images as a result of which inequalities (including spatial) are becoming more profound. In all, the book brings out that retail globalization is going to bring certain changes in social relations, market, lifestyle and consumption patterns, and in spatial expression of cities. The book has much to offer to scholars, teachers from sociology, management as well as economics.
Of recent, Retail globalization has come to dominate academic and political discourse in India. The book provides to its readers coverage to the Indian Retail Policy and its implications on different segments of the society such as, traditional retailers, consumers and employees working in the modern retail formats. The book also examines that how as a result of globalization and economic restructuring, cities in India are transforming. The cities are being forced to look at consumption and finance activities so as to compete in the growing economic competition by construction of new consumption spaces and urban images as a result of which inequalities (including spatial) are becoming more profound. In all, the book brings out that retail globalization is going to bring certain changes in social relations, market, lifestyle and consumption patterns, and in spatial expression of cities. The book has much to offer to scholars, teachers from sociology, management as well as economics.
