Social Franchising
Business & Finance, Management & Leadership, Production & Operations Management, Management
| Author: | ISBN: | 9781137455840 | |
| Publisher: | Palgrave Macmillan UK | Publication: | October 3, 2014 |
| Imprint: | Palgrave Pivot | Language: | English |
| Author: | |
| ISBN: | 9781137455840 |
| Publisher: | Palgrave Macmillan UK |
| Publication: | October 3, 2014 |
| Imprint: | Palgrave Pivot |
| Language: | English |
Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing countries.
Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing countries.
