Social Media at Work

How Networking Tools Propel Organizational Performance

Business & Finance, Business Reference
Cover of the book Social Media at Work by Arthur L. Jue, Jackie Alcalde Marr, Mary Ellen Kassotakis, Wiley
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Author: Arthur L. Jue, Jackie Alcalde Marr, Mary Ellen Kassotakis ISBN: 9780470553787
Publisher: Wiley Publication: October 2, 2009
Imprint: Jossey-Bass Language: English
Author: Arthur L. Jue, Jackie Alcalde Marr, Mary Ellen Kassotakis
ISBN: 9780470553787
Publisher: Wiley
Publication: October 2, 2009
Imprint: Jossey-Bass
Language: English

The definitive guide for using social media to build more effective organizations

Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.

  • Offers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness
  • Presents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools
  • Shows how to tap into the power of social networks to improve organizational performance
  • Demonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The definitive guide for using social media to build more effective organizations

Today's networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.

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