Social Media Listening and Monitoring for Business Applications

Nonfiction, Computers, Application Software, Business Software, Internet, Business & Finance, Management & Leadership, Management
Cover of the book Social Media Listening and Monitoring for Business Applications by , IGI Global
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781522508489
Publisher: IGI Global Publication: September 21, 2016
Imprint: Business Science Reference Language: English
Author:
ISBN: 9781522508489
Publisher: IGI Global
Publication: September 21, 2016
Imprint: Business Science Reference
Language: English
Social Media has transformed the ways in which individuals keep in touch with family and friends. Likewise, businesses have identified the profound opportunities present for customer engagement and understanding through the massive data available on social media channels, in addition to the customer reach of such sites. Social Media Listening and Monitoring for Business Applications explores research-based solutions for businesses of all types interested in an understanding of emerging concepts and technologies for engaging customers online. Providing insight into the currently available social media tools and practices for various business applications, this publication is an essential resource for business professionals, graduate-level students, technology developers, and researchers.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Social Media has transformed the ways in which individuals keep in touch with family and friends. Likewise, businesses have identified the profound opportunities present for customer engagement and understanding through the massive data available on social media channels, in addition to the customer reach of such sites. Social Media Listening and Monitoring for Business Applications explores research-based solutions for businesses of all types interested in an understanding of emerging concepts and technologies for engaging customers online. Providing insight into the currently available social media tools and practices for various business applications, this publication is an essential resource for business professionals, graduate-level students, technology developers, and researchers.

More books from IGI Global

Cover of the book Smart Technologies for Emergency Response and Disaster Management by
Cover of the book Fostering Positive Civic Engagement Among Millennials by
Cover of the book Trends, Prospects, and Challenges in Asian E-Governance by
Cover of the book The Normative Nature of Social Practices and Ethics in Professional Environments by
Cover of the book Progressive Engineering Practices in Marine Resource Management by
Cover of the book Library and Information Science in the Age of MOOCs by
Cover of the book Urbanization and Migration as Factors Affecting Global Economic Development by
Cover of the book Interdisciplinary Approaches to Information Systems and Software Engineering by
Cover of the book Rethinking the Conceptual Base for New Practical Applications in Information Value and Quality by
Cover of the book Smart Farming Technologies for Sustainable Agricultural Development by
Cover of the book Multi-Criteria Decision Making for the Management of Complex Systems by
Cover of the book Handbook of Research on Biomimicry in Information Retrieval and Knowledge Management by
Cover of the book Handbook of Research on Modern Optimization Algorithms and Applications in Engineering and Economics by
Cover of the book Continuous Authentication Using Biometrics by
Cover of the book Encyclopedia of Strategic Leadership and Management by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy