Strategy for Action – I

The Logic and Context of Strategic Management

Business & Finance, Management & Leadership, Management Science, Management
Cover of the book Strategy for Action – I by Giorgio Gandellini, alberto pezzi, Daniela Venanzi, Springer Milan
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Author: Giorgio Gandellini, alberto pezzi, Daniela Venanzi ISBN: 9788847024878
Publisher: Springer Milan Publication: April 18, 2012
Imprint: Springer Language: English
Author: Giorgio Gandellini, alberto pezzi, Daniela Venanzi
ISBN: 9788847024878
Publisher: Springer Milan
Publication: April 18, 2012
Imprint: Springer
Language: English

The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. The model which introduces this volume sets the stage for addressing the major phases of the strategic management process: environmental analysis, strategy formulation and development, strategy evaluation and control. Its conceptual and operational structure is described in the first part, together with a practically oriented definition of strategy, and a brief discussion of the logic and benefits of the judgmental modeling approach to decision making. The second part critically addresses the classical approaches to the analysis of the external and internal environmental factors, which have an impact on the “functioning” of the basic model, i.e. the structural characteristics of the industry context, and the companies’ technical, organizational, financial, and human resources, including the translation into operational models of otherwise rather theoretical concepts.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. The model which introduces this volume sets the stage for addressing the major phases of the strategic management process: environmental analysis, strategy formulation and development, strategy evaluation and control. Its conceptual and operational structure is described in the first part, together with a practically oriented definition of strategy, and a brief discussion of the logic and benefits of the judgmental modeling approach to decision making. The second part critically addresses the classical approaches to the analysis of the external and internal environmental factors, which have an impact on the “functioning” of the basic model, i.e. the structural characteristics of the industry context, and the companies’ technical, organizational, financial, and human resources, including the translation into operational models of otherwise rather theoretical concepts.

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