Strategy for Sustainability

A Business Manifesto

Business & Finance, Economics, Sustainable Development
Cover of the book Strategy for Sustainability by Adam Werbach, Harvard Business Review Press
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Adam Werbach ISBN: 9781422136447
Publisher: Harvard Business Review Press Publication: July 6, 2009
Imprint: Harvard Business Review Press Language: English
Author: Adam Werbach
ISBN: 9781422136447
Publisher: Harvard Business Review Press
Publication: July 6, 2009
Imprint: Harvard Business Review Press
Language: English

The definitive work on business strategy for sustainability by the most authoritative voice in the conversation.

More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, Dell, Toyota, Procter & Gamble, Nike, and Wal-Mart - that are implementing integral, rather than tangential, strategies for sustainability. What these companies are doing illuminates the book's practical framework for change, which involves engaging employees, using transparency as a business tool, and reaping the rewards of a networked organizational structure.

Leave your quaint notions of corporate social responsibility and environmentalism behind. Werbach is starting a whole new dialogue around sustainability of enterprise and life as we know it in organizations and individuals. Sustainability is now a true competitive strategic advantage, and building it into the core of your business is the only means to ensure that your company - and your world - will survive.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The definitive work on business strategy for sustainability by the most authoritative voice in the conversation.

More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment. These challenges represent unprecedented opportunities for big brands - such as Clorox, Dell, Toyota, Procter & Gamble, Nike, and Wal-Mart - that are implementing integral, rather than tangential, strategies for sustainability. What these companies are doing illuminates the book's practical framework for change, which involves engaging employees, using transparency as a business tool, and reaping the rewards of a networked organizational structure.

Leave your quaint notions of corporate social responsibility and environmentalism behind. Werbach is starting a whole new dialogue around sustainability of enterprise and life as we know it in organizations and individuals. Sustainability is now a true competitive strategic advantage, and building it into the core of your business is the only means to ensure that your company - and your world - will survive.

More books from Harvard Business Review Press

Cover of the book What You Really Need to Lead by Adam Werbach
Cover of the book Harder Than I Thought by Adam Werbach
Cover of the book The Essential Advantage by Adam Werbach
Cover of the book Creative Capital by Adam Werbach
Cover of the book The First Mile by Adam Werbach
Cover of the book What I Didn't Learn in Business School by Adam Werbach
Cover of the book The Harvard Business Review Entrepreneur's Handbook by Adam Werbach
Cover of the book Build an A-Team by Adam Werbach
Cover of the book Who Do You Want Your Customers to Become? by Adam Werbach
Cover of the book Enterprise Architecture As Strategy by Adam Werbach
Cover of the book Reinventing Project Management by Adam Werbach
Cover of the book HBR's 10 Must Reads on Managing Across Cultures (with featured article "Cultural Intelligence" by P. Christopher Earley and Elaine Mosakowski) by Adam Werbach
Cover of the book HBR Guide to Work-Life Balance by Adam Werbach
Cover of the book Innovative Teams (HBR 20-Minute Manager Series) by Adam Werbach
Cover of the book If We Can Put a Man on the Moon by Adam Werbach
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy