Technology and Competitive Strategy

Perspectives for Innovators, Differentiators and Followers

Nonfiction, Health & Well Being, Self Help
Cover of the book Technology and Competitive Strategy by C B Rao, Notion Press
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Author: C B Rao ISBN: 9781946048103
Publisher: Notion Press Publication: October 11, 2016
Imprint: Notion Press Language: English
Author: C B Rao
ISBN: 9781946048103
Publisher: Notion Press
Publication: October 11, 2016
Imprint: Notion Press
Language: English
Competitive Strategy is a key driver of industrial growth and economic development. There has, however, been no book that expounds holistically the key role of technology in shaping and influencing competitive strategy. This book is an insightful analysis of the several ways in which technology drives competitive strategy. The book’s unique contributions lie in the classification of firms based on the concept of technology pyramid and articulation of characteristic strategies of innovators, differentiators and followers. The book develops a distinctive five forces model of technology and proposes three generic technology competitive strategies. It also focuses on the linkages between strategy, technology and regulation. Multiple themes are weaved together by the myriad threads of technology in a seamless and simple manner. It is loaded with innumerable real life examples which validate the constructs. The book would inspire technologists and strategists as well as academicians and administrators to deploy technology not only for competitive advantage at firm level but also for national comparative advantage and broader socio-economic equity.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Competitive Strategy is a key driver of industrial growth and economic development. There has, however, been no book that expounds holistically the key role of technology in shaping and influencing competitive strategy. This book is an insightful analysis of the several ways in which technology drives competitive strategy. The book’s unique contributions lie in the classification of firms based on the concept of technology pyramid and articulation of characteristic strategies of innovators, differentiators and followers. The book develops a distinctive five forces model of technology and proposes three generic technology competitive strategies. It also focuses on the linkages between strategy, technology and regulation. Multiple themes are weaved together by the myriad threads of technology in a seamless and simple manner. It is loaded with innumerable real life examples which validate the constructs. The book would inspire technologists and strategists as well as academicians and administrators to deploy technology not only for competitive advantage at firm level but also for national comparative advantage and broader socio-economic equity.

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