Technology and Workflows for Multiple Channel Content Distribution

Infrastructure implementation strategies for converged production

Nonfiction, Reference & Language, Language Arts, Communication
Cover of the book Technology and Workflows for Multiple Channel Content Distribution by Philip J. Cianci, Taylor and Francis
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Author: Philip J. Cianci ISBN: 9781136030734
Publisher: Taylor and Francis Publication: September 10, 2012
Imprint: Routledge Language: English
Author: Philip J. Cianci
ISBN: 9781136030734
Publisher: Taylor and Francis
Publication: September 10, 2012
Imprint: Routledge
Language: English
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book addresses the emergence of multi-channel broadcasting. Televisions, PC's, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV.

No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices.

Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale/buy model.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

This book addresses the emergence of multi-channel broadcasting. Televisions, PC's, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV.

No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices.

Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale/buy model.

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