Text Mining and Analysis

Practical Methods, Examples, and Case Studies Using SAS

Nonfiction, Science & Nature, Mathematics, Statistics, Computers, Application Software
Cover of the book Text Mining and Analysis by Dr. Goutam Chakraborty, Murali Pagolu, Satish Garla, SAS Institute
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Author: Dr. Goutam Chakraborty, Murali Pagolu, Satish Garla ISBN: 9781612907871
Publisher: SAS Institute Publication: November 22, 2014
Imprint: SAS Institute Language: English
Author: Dr. Goutam Chakraborty, Murali Pagolu, Satish Garla
ISBN: 9781612907871
Publisher: SAS Institute
Publication: November 22, 2014
Imprint: SAS Institute
Language: English

Big data: It's unstructured, it's coming at you fast, and there's lots of it. In fact, the majority of big data is text-oriented, thanks to the proliferation of online sources such as blogs, emails, and social media. However, having big data means little if you can't leverage it with analytics. Now you can explore the large volumes of unstructured text data that your organization has collected with Text Mining and Analysis: Practical Methods, Examples, and Case Studies Using SAS. This hands-on guide to text analytics using SAS provides detailed, step-by-step instructions and explanations on how to mine your text data for valuable insight. Through its comprehensive approach, you'll learn not just how to analyze your data, but how to collect, cleanse, organize, categorize, explore, and interpret it as well. Text Mining and Analysis also features an extensive set of case studies, so you can see examples of how the applications work with real-world data from a variety of industries. Text analytics enables you to gain insights about your customers' behaviors and sentiments. Leverage your organization's text data, and use those insights for making better business decisions with Text Mining and Analysis. This book is part of the SAS Press program.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Big data: It's unstructured, it's coming at you fast, and there's lots of it. In fact, the majority of big data is text-oriented, thanks to the proliferation of online sources such as blogs, emails, and social media. However, having big data means little if you can't leverage it with analytics. Now you can explore the large volumes of unstructured text data that your organization has collected with Text Mining and Analysis: Practical Methods, Examples, and Case Studies Using SAS. This hands-on guide to text analytics using SAS provides detailed, step-by-step instructions and explanations on how to mine your text data for valuable insight. Through its comprehensive approach, you'll learn not just how to analyze your data, but how to collect, cleanse, organize, categorize, explore, and interpret it as well. Text Mining and Analysis also features an extensive set of case studies, so you can see examples of how the applications work with real-world data from a variety of industries. Text analytics enables you to gain insights about your customers' behaviors and sentiments. Leverage your organization's text data, and use those insights for making better business decisions with Text Mining and Analysis. This book is part of the SAS Press program.

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