The BCG Growth-Share Matrix: Theory and Applications

The key to portfolio management

Business & Finance, Finance & Investing, Investments & Securities, Management & Leadership, Leadership, Management
Cover of the book The BCG Growth-Share Matrix: Theory and Applications by 50MINUTES.COM, 50Minutes.com
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: 50MINUTES.COM ISBN: 9782806266156
Publisher: 50Minutes.com Publication: September 2, 2015
Imprint: 50Minutes.com Language: English
Author: 50MINUTES.COM
ISBN: 9782806266156
Publisher: 50Minutes.com
Publication: September 2, 2015
Imprint: 50Minutes.com
Language: English
The key to portfolio management! 

This book is a practical and accessible guide to understanding and implementing the BCG growth-share matrix, providing you with the essential information and saving time.

In 50 minutes you will be able to:

   • Analyze the activities in your business portfolio and identify the role they play in the business as a whole
   • Sort these activities into the four categories of the matrix: stars, question marks, cash cows and dogs
   • Identify the future market shares and growth to make sure you invest in the right activities

ABOUT 50MINUTES.COM | Management & Marketing

50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
The key to portfolio management! 

This book is a practical and accessible guide to understanding and implementing the BCG growth-share matrix, providing you with the essential information and saving time.

In 50 minutes you will be able to:

   • Analyze the activities in your business portfolio and identify the role they play in the business as a whole
   • Sort these activities into the four categories of the matrix: stars, question marks, cash cows and dogs
   • Identify the future market shares and growth to make sure you invest in the right activities

ABOUT 50MINUTES.COM | Management & Marketing

50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.

More books from 50Minutes.com

Cover of the book The Battle of Thermopylae by 50MINUTES.COM
Cover of the book World War I: Part Three by 50MINUTES.COM
Cover of the book The Law of Diminishing Returns: Theory and Applications by 50MINUTES.COM
Cover of the book Managing Anxiety at Work by 50MINUTES.COM
Cover of the book The Marketing Mix by 50MINUTES.COM
Cover of the book Regaining Motivation at Work by 50MINUTES.COM
Cover of the book Assertiveness Made Easy by 50MINUTES.COM
Cover of the book Dealing with Dismissal by 50MINUTES.COM
Cover of the book Miguel de Cervantes by 50MINUTES.COM
Cover of the book The Industrial Revolution by 50MINUTES.COM
Cover of the book Combatting Bullying at Work by 50MINUTES.COM
Cover of the book Freemium by 50MINUTES.COM
Cover of the book Book Review: The World is Flat by Thomas L. Friedman by 50MINUTES.COM
Cover of the book How to Write a Successful CV by 50MINUTES.COM
Cover of the book Leonardo da Vinci by 50MINUTES.COM
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy