The Cultural Dimension of Global Business

Nonfiction, Social & Cultural Studies, Social Science, Anthropology
Cover of the book The Cultural Dimension of Global Business by Gary P. Ferraro, Elizabeth K. Briody, Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Gary P. Ferraro, Elizabeth K. Briody ISBN: 9781315410999
Publisher: Taylor and Francis Publication: March 27, 2017
Imprint: Routledge Language: English
Author: Gary P. Ferraro, Elizabeth K. Briody
ISBN: 9781315410999
Publisher: Taylor and Francis
Publication: March 27, 2017
Imprint: Routledge
Language: English

Now in its eighth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural anthropology can positively influence the conduct of global business, examining a range of issues that individuals and organizations face as they work globally and across cultures. The cross-cultural scenarios presented in each chapter allow students of business, management, and anthropology alike to explore cultural difference while gaining valuable practice in thinking through a variety of complex and thorny cultural issues.

The fully updated eighth edition offers:
• an expanded focus on organizational activities, with two new chapters that provide greater insight into organizational culture and change, and customer engagement;
• fresh case study material with a range of examples drawn from around the world;
• further resources via a companion website, including a fully updated Instructor’s Manual and new interactive quiz questions for students.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Now in its eighth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural anthropology can positively influence the conduct of global business, examining a range of issues that individuals and organizations face as they work globally and across cultures. The cross-cultural scenarios presented in each chapter allow students of business, management, and anthropology alike to explore cultural difference while gaining valuable practice in thinking through a variety of complex and thorny cultural issues.

The fully updated eighth edition offers:
• an expanded focus on organizational activities, with two new chapters that provide greater insight into organizational culture and change, and customer engagement;
• fresh case study material with a range of examples drawn from around the world;
• further resources via a companion website, including a fully updated Instructor’s Manual and new interactive quiz questions for students.

More books from Taylor and Francis

Cover of the book Disguise on the Early Modern English Stage by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Handbook of Heroism and Heroic Leadership by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book An Introduction to Classroom Observation (Classic Edition) by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Visualizing Research by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Studies in Social and Political Theory (RLE Social Theory) by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Language And Learning by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Handbook of Epistemic Cognition by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Mental Handicap by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Theorising Noncitizenship by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Making a Difference by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Middle Kingdom 2 Vol Set by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Lightness, Brightness and Transparency by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Writing and the Writer by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book Graduate School and Beyond by Gary P. Ferraro, Elizabeth K. Briody
Cover of the book The Provincial Music Festival in England, 1784–1914 by Gary P. Ferraro, Elizabeth K. Briody
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy