The Elements of Blogging

Expanding the Conversation of Journalism

Nonfiction, Computers, Internet, Web Development, Electronic Publishing, Reference & Language, Language Arts, Journalism, Writing & Publishing, Composition & Creative Writing
Cover of the book The Elements of Blogging by Mark Leccese, Jerry Lanson, Taylor and Francis
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Author: Mark Leccese, Jerry Lanson ISBN: 9781317694236
Publisher: Taylor and Francis Publication: July 16, 2015
Imprint: Routledge Language: English
Author: Mark Leccese, Jerry Lanson
ISBN: 9781317694236
Publisher: Taylor and Francis
Publication: July 16, 2015
Imprint: Routledge
Language: English

Becoming a blogger takes practice, hard work, and, ultimately, a passion for the craft. Whether you plan to blog on politics or parenting, The Elements of Blogging is designed to give you the skills and strategies to get started, to sustain your work, and to seek out a robust audience. This book is loaded with practical advice on important topics such as determining a niche, finding the best stories, and blogging effectively and ethically. It features examples from both amateur and professional bloggers that show the techniques for building an argument, finding a voice, crafting a headline, and establishing a brand.

Key features:

  • Real-world applicability. This book includes thumbnail profiles of bloggers and their sites, which illuminate key skills you will need to become an effective blogger
  • Interactivity. Each chapter features discussion points and exercises intended to get you to think about, reflect on, and apply the contents of each chapter
  • Creativity. While this book dives into software and plug-ins for bloggers, its main goal is to cover how to write blogs on a myriad of topics: news, opinion pieces, travel, politics, art, and more.

Visit the companion website: http://www.theelementsofblogging.com/

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Becoming a blogger takes practice, hard work, and, ultimately, a passion for the craft. Whether you plan to blog on politics or parenting, The Elements of Blogging is designed to give you the skills and strategies to get started, to sustain your work, and to seek out a robust audience. This book is loaded with practical advice on important topics such as determining a niche, finding the best stories, and blogging effectively and ethically. It features examples from both amateur and professional bloggers that show the techniques for building an argument, finding a voice, crafting a headline, and establishing a brand.

Key features:

Visit the companion website: http://www.theelementsofblogging.com/

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