The Innovation Handbook

How to Profit from Your Ideas, Intellectual Property and Market Knowledge

Business & Finance, Management & Leadership, Planning & Forecasting, Management
Cover of the book The Innovation Handbook by Adam Jolly, Kogan Page
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Adam Jolly ISBN: 9780749468842
Publisher: Kogan Page Publication: July 3, 2013
Imprint: Kogan Page Language: English
Author: Adam Jolly
ISBN: 9780749468842
Publisher: Kogan Page
Publication: July 3, 2013
Imprint: Kogan Page
Language: English

In fast-moving markets, no organization can expect to identify and keep the best ideas by working in isolation; innovation is now running on an open model, with input from a variety of disciplines and sources, including specialists, employees, suppliers and, in particular, customers and clients.
But how can you stimulate new innovation? And how can you protect your best ideas once they are in a competitive and aggressive marketplace? Endorsed by the UK's Intellectual Property Office and the Technology Strategy Board, The Innovation Handbook offers advice and commentary from leading players in the technology, branding, design, intellectual property and innovation fields.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

In fast-moving markets, no organization can expect to identify and keep the best ideas by working in isolation; innovation is now running on an open model, with input from a variety of disciplines and sources, including specialists, employees, suppliers and, in particular, customers and clients.
But how can you stimulate new innovation? And how can you protect your best ideas once they are in a competitive and aggressive marketplace? Endorsed by the UK's Intellectual Property Office and the Technology Strategy Board, The Innovation Handbook offers advice and commentary from leading players in the technology, branding, design, intellectual property and innovation fields.

More books from Kogan Page

Cover of the book Demystifying Strategic Thinking by Adam Jolly
Cover of the book Branding Inside Out by Adam Jolly
Cover of the book Leading Strategy Execution by Adam Jolly
Cover of the book Practical Text Analytics by Adam Jolly
Cover of the book Exceptional Talent by Adam Jolly
Cover of the book The Accountable Leader by Adam Jolly
Cover of the book How to Manage People by Adam Jolly
Cover of the book Developing Skills for Business Leadership by Adam Jolly
Cover of the book Digital Wars by Adam Jolly
Cover of the book Project Management Survival by Adam Jolly
Cover of the book Marketing Analytics by Adam Jolly
Cover of the book Predictive Analytics for Marketers by Adam Jolly
Cover of the book The Value of Talent by Adam Jolly
Cover of the book Evaluating Public Relations by Adam Jolly
Cover of the book The Happy Manifesto by Adam Jolly
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy