The New Industrial State

Business & Finance, Economics, Comparative Economics, Nonfiction, Social & Cultural Studies, Political Science
Cover of the book The New Industrial State by John Kenneth Galbraith, Princeton University Press
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Author: John Kenneth Galbraith ISBN: 9781400873180
Publisher: Princeton University Press Publication: April 29, 2015
Imprint: Princeton University Press Language: English
Author: John Kenneth Galbraith
ISBN: 9781400873180
Publisher: Princeton University Press
Publication: April 29, 2015
Imprint: Princeton University Press
Language: English

With searing wit and incisive commentary, John Kenneth Galbraith redefined America's perception of itself in The New Industrial State, one of his landmark works. The United States is no longer a free-enterprise society, Galbraith argues, but a structured state controlled by the largest companies. Advertising is the means by which these companies manage demand and create consumer "need" where none previously existed. Multinational corporations are the continuation of this power system on an international level. The goal of these companies is not the betterment of society, but immortality through an uninterrupted stream of earnings.

First published in 1967, The New Industrial State continues to resonate today.

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With searing wit and incisive commentary, John Kenneth Galbraith redefined America's perception of itself in The New Industrial State, one of his landmark works. The United States is no longer a free-enterprise society, Galbraith argues, but a structured state controlled by the largest companies. Advertising is the means by which these companies manage demand and create consumer "need" where none previously existed. Multinational corporations are the continuation of this power system on an international level. The goal of these companies is not the betterment of society, but immortality through an uninterrupted stream of earnings.

First published in 1967, The New Industrial State continues to resonate today.

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