The Only Book You Will Ever Need on Branding
to start, run and grow your business
Business & Finance, Career Planning & Job Hunting, Entrepreneurship, Entrepreneurship & Small Business
| Author: | Liisa Puolakka, Michiel Maandag | ISBN: | 9781472136084 |
| Publisher: | Little, Brown Book Group | Publication: | December 17, 2015 |
| Imprint: | Robinson | Language: | English |
| Author: | Liisa Puolakka, Michiel Maandag |
| ISBN: | 9781472136084 |
| Publisher: | Little, Brown Book Group |
| Publication: | December 17, 2015 |
| Imprint: | Robinson |
| Language: | English |
A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling?
In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast.
Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you
A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling?
In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast.
Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you
