The Professionals' Guide to Publishing

A Practical Introduction to Working in the Publishing Industry

Business & Finance, Industries & Professions, Industries, Management & Leadership, Management, Nonfiction, Health & Well Being, Self Help
Cover of the book The Professionals' Guide to Publishing by Gill Davies, Richard Balkwill, Kogan Page
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Gill Davies, Richard Balkwill ISBN: 9780749462581
Publisher: Kogan Page Publication: February 3, 2011
Imprint: Kogan Page Language: English
Author: Gill Davies, Richard Balkwill
ISBN: 9780749462581
Publisher: Kogan Page
Publication: February 3, 2011
Imprint: Kogan Page
Language: English

The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally.

Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally.

Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.

More books from Kogan Page

Cover of the book The Complete Guide to Recruitment by Gill Davies, Richard Balkwill
Cover of the book Food Supply Chain Management and Logistics by Gill Davies, Richard Balkwill
Cover of the book Health and Safety at Work by Gill Davies, Richard Balkwill
Cover of the book Make Your Brain Work by Gill Davies, Richard Balkwill
Cover of the book Experiential Learning by Gill Davies, Richard Balkwill
Cover of the book Predictive Analytics for Marketers by Gill Davies, Richard Balkwill
Cover of the book Stickier Marketing by Gill Davies, Richard Balkwill
Cover of the book Leading, Managing and Developing People by Gill Davies, Richard Balkwill
Cover of the book Global Logistics by Gill Davies, Richard Balkwill
Cover of the book Essential Leadership by Gill Davies, Richard Balkwill
Cover of the book Armstrong's Job Evaluation Handbook by Gill Davies, Richard Balkwill
Cover of the book B2B Marketing Strategy by Gill Davies, Richard Balkwill
Cover of the book Building an Inclusive Organization by Gill Davies, Richard Balkwill
Cover of the book Armstrong's Handbook of Reward Management Practice by Gill Davies, Richard Balkwill
Cover of the book The Transport Manager's and Operator's Handbook 2010 by Gill Davies, Richard Balkwill
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy