The Truth About What Customers Want

Business & Finance, Marketing & Sales, Customer Service, Management & Leadership, Planning & Forecasting
Cover of the book The Truth About What Customers Want by Michael R. Solomon, Pearson Education
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: Michael R. Solomon ISBN: 9780132701204
Publisher: Pearson Education Publication: October 16, 2008
Imprint: FT Press Language: English
Author: Michael R. Solomon
ISBN: 9780132701204
Publisher: Pearson Education
Publication: October 16, 2008
Imprint: FT Press
Language: English

Customers demystified! How you can move them to buy...buy more...and keep on buying!

  • The truth about what customers really want, think, and feel
  • The truth about keeping current customers happy–and loyal
  • The truth about the newest trends and advances in consumer behavior

 

Simply the best thinking

THE TRUTH AND NOTHING BUT THE TRUTH

 

This book reveals 50 bite-size, easy-to-use techniques for finding and keeping highly profitable customers

 

“Michael Solomon’s The Truth About What Customers Want contains great insights into consumer behavior and is a must-have tool for anyone working in a consumer-driven field. His 50 truths take the guesswork out of marketing intelligence and give insight into navigating today’s technology-driven world.”

Tim Dunphy, Senior Marketing Manager, Consumer Insights, Black & Decker

 

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Customers demystified! How you can move them to buy...buy more...and keep on buying!

 

Simply the best thinking

THE TRUTH AND NOTHING BUT THE TRUTH

 

This book reveals 50 bite-size, easy-to-use techniques for finding and keeping highly profitable customers

 

“Michael Solomon’s The Truth About What Customers Want contains great insights into consumer behavior and is a must-have tool for anyone working in a consumer-driven field. His 50 truths take the guesswork out of marketing intelligence and give insight into navigating today’s technology-driven world.”

Tim Dunphy, Senior Marketing Manager, Consumer Insights, Black & Decker

 

More books from Pearson Education

Cover of the book Inside Microsoft Dynamics AX 2012 R3 by Michael R. Solomon
Cover of the book Microsoft Expression Web 4 In Depth by Michael R. Solomon
Cover of the book Microsoft System Center Enterprise Suite Unleashed by Michael R. Solomon
Cover of the book The Truth About Negotiating on the Phone by Michael R. Solomon
Cover of the book Enterprise Content Management with Microsoft SharePoint by Michael R. Solomon
Cover of the book Final Cut Pro X 10.3 - Apple Pro Training Series by Michael R. Solomon
Cover of the book The CRM Handbook by Michael R. Solomon
Cover of the book Market Sectors and Industry Groups by Michael R. Solomon
Cover of the book The Truth About Employment Scams by Michael R. Solomon
Cover of the book Essential Scrum: A Practical Guide to the Most Popular Agile Process by Michael R. Solomon
Cover of the book Popular Media Investing Advice--and Why You Should Avoid It by Michael R. Solomon
Cover of the book Essential GWT by Michael R. Solomon
Cover of the book Cocoa Design Patterns by Michael R. Solomon
Cover of the book My Windows Phone 8 by Michael R. Solomon
Cover of the book Android User Interface Design by Michael R. Solomon
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy