Author: | Eli Avraham, Eran Ketter | ISBN: | 9781137342157 |
Publisher: | Palgrave Macmillan UK | Publication: | February 25, 2016 |
Imprint: | Palgrave Macmillan | Language: | English |
Author: | Eli Avraham, Eran Ketter |
ISBN: | 9781137342157 |
Publisher: | Palgrave Macmillan UK |
Publication: | February 25, 2016 |
Imprint: | Palgrave Macmillan |
Language: | English |
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .
Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .