Trust

Nonfiction, Social & Cultural Studies, Social Science, Sociology, Health & Well Being, Psychology
Cover of the book Trust by Gert Tinggaard Svendsen, Aarhus University Press
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Author: Gert Tinggaard Svendsen ISBN: 9788771244038
Publisher: Aarhus University Press Publication: June 30, 2014
Imprint: Aarhus University Press Language: English
Author: Gert Tinggaard Svendsen
ISBN: 9788771244038
Publisher: Aarhus University Press
Publication: June 30, 2014
Imprint: Aarhus University Press
Language: English

Do you know the author of this book? Maybe not. But you probably trust him anyway. Most Danes do: as many as 78%. Even people who do not know him at all trust him. He is in fact not just anyone; he has solved the riddle of Denmark's success - until now an inexplicable mystery. The answer is simple. It is the Danes' trust in him and everyone else they do not know which is Denmark's most important raw material. It makes the country one of the richest in the world. - his name? Gert Thinggard Svendsen, trust expert at the University of Aarhus, and he says: Control is good, but trust is cheaper.

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Do you know the author of this book? Maybe not. But you probably trust him anyway. Most Danes do: as many as 78%. Even people who do not know him at all trust him. He is in fact not just anyone; he has solved the riddle of Denmark's success - until now an inexplicable mystery. The answer is simple. It is the Danes' trust in him and everyone else they do not know which is Denmark's most important raw material. It makes the country one of the richest in the world. - his name? Gert Thinggard Svendsen, trust expert at the University of Aarhus, and he says: Control is good, but trust is cheaper.

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