Whats Your Strategic Heartbeat?

Business & Finance, Management & Leadership, Leadership
Cover of the book Whats Your Strategic Heartbeat? by Jon Luther, New Word City, Inc.
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Author: Jon Luther ISBN: 9781612300078
Publisher: New Word City, Inc. Publication: November 16, 2011
Imprint: New Word City, Inc. Language: English
Author: Jon Luther
ISBN: 9781612300078
Publisher: New Word City, Inc.
Publication: November 16, 2011
Imprint: New Word City, Inc.
Language: English
For close to 45 years, Jon Luther, a 2010 inductee into the Menu Masters Hall of Fame, whose members include Wolfgang Puck, Colonel Sanders, and Jacques Pepin, has been running some part of the U.S. food-service industry - from managing the cafeteria at the Wurlitzer jukebox and company to leading Dunkin Brands, serving 3 million customers a day around the world. Drawing on lessons learned in that long career, he describes how he overcame organizational inertia and reset the organizational inertia and reset the strategic direction of three of the companies he has led. In each case, he began by identifying the epicenter of the brand, the strategic heartbeat.
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
For close to 45 years, Jon Luther, a 2010 inductee into the Menu Masters Hall of Fame, whose members include Wolfgang Puck, Colonel Sanders, and Jacques Pepin, has been running some part of the U.S. food-service industry - from managing the cafeteria at the Wurlitzer jukebox and company to leading Dunkin Brands, serving 3 million customers a day around the world. Drawing on lessons learned in that long career, he describes how he overcame organizational inertia and reset the organizational inertia and reset the strategic direction of three of the companies he has led. In each case, he began by identifying the epicenter of the brand, the strategic heartbeat.

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