Author: | Mary Jane Pardue | ISBN: | 9781936863105 |
Publisher: | Marion Street Press, LLC | Publication: | November 1, 2010 |
Imprint: | Marion Street Press, LLC | Language: | English |
Author: | Mary Jane Pardue |
ISBN: | 9781936863105 |
Publisher: | Marion Street Press, LLC |
Publication: | November 1, 2010 |
Imprint: | Marion Street Press, LLC |
Language: | English |
Explaining why newspapers are failing and how they can survive, this unique account examines the operations of eight locally owned newspapers and attempts to determine whether their different business methods might put them at an advantage. Offering guidance on what journalists can expect next, this record provides insights into newspaper ownership and how it affects the news as well as details on the effects of sliding advertising dollars, rising production costs, and the threat of the internet as a news source. The family owned newspapers that were analyzed for this discussion include the Arkansas Democrat-Gazette, the Tulsa World, and the Spokesman-Review.
Explaining why newspapers are failing and how they can survive, this unique account examines the operations of eight locally owned newspapers and attempts to determine whether their different business methods might put them at an advantage. Offering guidance on what journalists can expect next, this record provides insights into newspaper ownership and how it affects the news as well as details on the effects of sliding advertising dollars, rising production costs, and the threat of the internet as a news source. The family owned newspapers that were analyzed for this discussion include the Arkansas Democrat-Gazette, the Tulsa World, and the Spokesman-Review.