An Audience of One

Reclaiming Creativity for Its Own Sake

Nonfiction, Health & Well Being, Self Help, Self Improvement, Creativity, Business & Finance, Human Resources & Personnel Management, Career Planning & Job Hunting
Cover of the book An Audience of One by Srinivas Rao, Penguin Publishing Group
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Author: Srinivas Rao ISBN: 9781101981757
Publisher: Penguin Publishing Group Publication: August 7, 2018
Imprint: Portfolio Language: English
Author: Srinivas Rao
ISBN: 9781101981757
Publisher: Penguin Publishing Group
Publication: August 7, 2018
Imprint: Portfolio
Language: English

The creator of the Unmistakable Creative podcast makes a counterintuitive argument: By focusing your creative work on pleasing yourself, you can increase your productivity, happiness, and (eventually, paradoxically) the size of your audience.

Creating for your own pleasure--whether you're writing a novel, composing songs, or painting a landscape--can seem pointless. It's tempting to focus on pursuing money and fame, rather than the process itself. But as Srini Rao warns, creating then turns into a chore that can harm your self-esteem and suck the pleasure out of life, rather than being a source of joy.

Rao, host of the podcast The Unmistakable Creative, argues that we should counter this thinking by intentionally creating art for ourselves alone--an audience of one. In this book he shares the fascinating true stories of creatives who took this path, along with actionable tips and the research of creativity experts. You'll learn, for example:

* How Oprah's intentional focus on her own work rather than the opinions of everyone else catapulted her into one of the most popular talk shows of all time.

* How being process-driven can not only help you produce more work, but can make you happier outside of your creative time.

* How to put together a creative "team of rivals" whose feedback can help you hone your craft and filter out useless feedback.

By playing to an audience of one, we can find more happiness, increased productivity, and a greater sense of community.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

The creator of the Unmistakable Creative podcast makes a counterintuitive argument: By focusing your creative work on pleasing yourself, you can increase your productivity, happiness, and (eventually, paradoxically) the size of your audience.

Creating for your own pleasure--whether you're writing a novel, composing songs, or painting a landscape--can seem pointless. It's tempting to focus on pursuing money and fame, rather than the process itself. But as Srini Rao warns, creating then turns into a chore that can harm your self-esteem and suck the pleasure out of life, rather than being a source of joy.

Rao, host of the podcast The Unmistakable Creative, argues that we should counter this thinking by intentionally creating art for ourselves alone--an audience of one. In this book he shares the fascinating true stories of creatives who took this path, along with actionable tips and the research of creativity experts. You'll learn, for example:

* How Oprah's intentional focus on her own work rather than the opinions of everyone else catapulted her into one of the most popular talk shows of all time.

* How being process-driven can not only help you produce more work, but can make you happier outside of your creative time.

* How to put together a creative "team of rivals" whose feedback can help you hone your craft and filter out useless feedback.

By playing to an audience of one, we can find more happiness, increased productivity, and a greater sense of community.

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