Another Arabesque

Syrian-Lebanese Ethnicity in Neoliberal Brazil

Nonfiction, Social & Cultural Studies, Social Science, Cultural Studies, Ethnic Studies, Sociology
Cover of the book Another Arabesque by John Tofik Karam, Temple University Press
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Author: John Tofik Karam ISBN: 9781592135417
Publisher: Temple University Press Publication: March 14, 2008
Imprint: Temple University Press Language: English
Author: John Tofik Karam
ISBN: 9781592135417
Publisher: Temple University Press
Publication: March 14, 2008
Imprint: Temple University Press
Language: English

Offering a novel approach to the study of ethnicity in the neoliberal market, Another Arabesque is the first full-length book in English to focus on the estimated seven million Arabs in Brazil. With insights gained from interviews and fieldwork, John Tofik Karam examines how Brazilians of Syrian-Lebanese descent have gained greater visibility and prominence as the country has embraced its globalizing economy, particularly its relations with Arab Gulf nations. At the same time, he recounts how Syrian-Lebanese descendents have increasingly self-identified as "Arabs." Karam demonstrates how Syrian-Lebanese ethnicity in Brazil has intensified through market liberalization, government transparency, and consumer diversification. Utilizing an ethnographic approach, he employs current social and business phenomena as springboards for investigation and discussion. Uncovering how Arabness appears in places far from the Middle East, Another Arabesque makes a new and valuable contribution to the study of how identity is formed and shaped in the modern world.

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Offering a novel approach to the study of ethnicity in the neoliberal market, Another Arabesque is the first full-length book in English to focus on the estimated seven million Arabs in Brazil. With insights gained from interviews and fieldwork, John Tofik Karam examines how Brazilians of Syrian-Lebanese descent have gained greater visibility and prominence as the country has embraced its globalizing economy, particularly its relations with Arab Gulf nations. At the same time, he recounts how Syrian-Lebanese descendents have increasingly self-identified as "Arabs." Karam demonstrates how Syrian-Lebanese ethnicity in Brazil has intensified through market liberalization, government transparency, and consumer diversification. Utilizing an ethnographic approach, he employs current social and business phenomena as springboards for investigation and discussion. Uncovering how Arabness appears in places far from the Middle East, Another Arabesque makes a new and valuable contribution to the study of how identity is formed and shaped in the modern world.

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