Attitude Strength

Antecedents and Consequences

Nonfiction, Health & Well Being, Psychology, Social Psychology
Cover of the book Attitude Strength by , Taylor and Francis
View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart
Author: ISBN: 9781317782353
Publisher: Taylor and Francis Publication: January 14, 2014
Imprint: Psychology Press Language: English
Author:
ISBN: 9781317782353
Publisher: Taylor and Francis
Publication: January 14, 2014
Imprint: Psychology Press
Language: English

Social psychologists have long recognized the possibility that attitudes might differ from one another in terms of their strength, but only recently had the profound implications of this view been explored. Yet because investigators in the area were pursuing interesting but independent programs of research exploring different aspects of strength, there was little articulation of assumptions underlying the work, and little effort to establish a common research agenda. The goals of this book are to highlight these assumptions, to review the discoveries this work has produced, and to suggest directions for future work in the area.

The chapter authors include individuals who have made significant contributions to the published literature and represent a diversity of perspectives on the topic. In addition to providing an overview of the broad area of attitude strength, particular chapters deal in depth with specific features of attitudes related to strength and integrate the diverse bodies of relevant theory and empirical evidence. The book will be of interest to graduate students initiating work on attitudes as well as to longstanding scholars in the field. Because of the many potential directions for application of work on attitude strength to amelioration of social problems, the book will be valuable to scholars in various applied disciplines such as political science, marketing, sociology, public opinion, and others studying attitudinal phenomena.

View on Amazon View on AbeBooks View on Kobo View on B.Depository View on eBay View on Walmart

Social psychologists have long recognized the possibility that attitudes might differ from one another in terms of their strength, but only recently had the profound implications of this view been explored. Yet because investigators in the area were pursuing interesting but independent programs of research exploring different aspects of strength, there was little articulation of assumptions underlying the work, and little effort to establish a common research agenda. The goals of this book are to highlight these assumptions, to review the discoveries this work has produced, and to suggest directions for future work in the area.

The chapter authors include individuals who have made significant contributions to the published literature and represent a diversity of perspectives on the topic. In addition to providing an overview of the broad area of attitude strength, particular chapters deal in depth with specific features of attitudes related to strength and integrate the diverse bodies of relevant theory and empirical evidence. The book will be of interest to graduate students initiating work on attitudes as well as to longstanding scholars in the field. Because of the many potential directions for application of work on attitude strength to amelioration of social problems, the book will be valuable to scholars in various applied disciplines such as political science, marketing, sociology, public opinion, and others studying attitudinal phenomena.

More books from Taylor and Francis

Cover of the book Reasoning, Rationality and Dual Processes by
Cover of the book The Design, Production and Reception of Eighteenth-Century Wallpaper in Britain by
Cover of the book Culture, Politics and Television in Hong Kong by
Cover of the book The Politics of American Actor Training by
Cover of the book Introduction to Theories of Learning by
Cover of the book New Directions in the Philosophy of Memory by
Cover of the book Genre, Gender and the Effects of Neoliberalism by
Cover of the book What's Wrong with Sociology? by
Cover of the book Museum Materialities by
Cover of the book Career Endeavour: Pursuing a Cross-Cultural Life Transition by
Cover of the book Rigor Is NOT a Four-Letter Word by
Cover of the book Prospect Theory and Foreign Policy Analysis in the Asia Pacific by
Cover of the book Philosophical and Cultural Interpretations of Russian Modernisation by
Cover of the book On the Presidency by
Cover of the book The Market by
We use our own "cookies" and third party cookies to improve services and to see statistical information. By using this website, you agree to our Privacy Policy