Graphic Art category: 1709 books

Cover of A Designer's Research Manual, 2nd edition, Updated and Expanded

A Designer's Research Manual, 2nd edition, Updated and Expanded

Succeed in design by knowing your clients and understanding what they really need

by Jenn Visocky O'Grady, Ken Visocky O'Grady
Language: English
Release Date: July 1, 2017

**Good information gives designers a competitive advantage. **Understanding the wishes of a client and the needs and preferences of their audience drives innovation. The ability to gather research, analyze findings, and apply them to project goals is as important to successful design teams as their...
Cover of Observing the User Experience

Observing the User Experience

A Practitioner's Guide to User Research

by Mike Kuniavsky
Language: English
Release Date: May 22, 2003

The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need from your product, and whether they'll be...
Cover of Design For Kids

Design For Kids

Digital Products for Playing and Learning

by Debra Levin Gelman
Language: English
Release Date: July 8, 2014

Emotion. Ego. Impatience. Stubbornness. Characteristics like these make creating sites and apps for kids a daunting proposition. However, with a bit of knowledge, you can design experiences that help children think, play, and learn. With Design for Kids, you'll learn how to create digital products for today's connected generation.
Cover of Bold Brand

Bold Brand

The New Rules for Differentiating, Branding, and Marketing Your Professional Services Firm

by Josh Miles
Language: English
Release Date: June 20, 2012

In the past, most professional services firms could get by simply relying on traditional marketing tactics. For most firms, networking, attending benefit dinners, advertising in the Yellow Pages, and merely adding the new partner's name to the office sign was enough to stay top of mind. Today, everything...
Cover of Design Thinking for Visual Communication
by Gavin Ambrose
Language: English
Release Date: June 29, 2017

How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods...
Cover of Citizen Designer

Citizen Designer

Perspectives on Design Responsibility (Second Edition)

by Steven Heller, Veronique Vienne
Language: English
Release Date: May 22, 2018

Balancing Social, Professional, and Artistic Views What does it mean to be a designer in today's corporate-driven, overbranded global consumer culture? Citizen Designer, Second Edition, attempts to answer this question with more than seventy debate-stirring essays and interviews espousing viewpoints...
Cover of Orchestrating Experiences

Orchestrating Experiences

Collaborative Design for Complexity

by Chris Risdon, Patrick Quattlebaum
Language: English
Release Date: May 1, 2018

A playbook of best practices, tools and frameworks that shows you how to: Connect and create an engaging customer experience across all your channels and touchpoints (cross–channel or omni–channel experience) Create seamless brand experience for customers as they move through your various online...
Cover of Overcrowded

Overcrowded

Designing Meaningful Products in a World Awash with Ideas

by Roberto Verganti
Language: English
Release Date: January 27, 2017

A more powerful innovation, which seeks to discover not how things work but why we need things. The standard text on innovation advises would-be innovators to conduct creative brainstorming sessions and seek input from outsiders—users or communities. This kind of innovating can be effective...
Cover of Org Design for Design Orgs

Org Design for Design Orgs

Building and Managing In-House Design Teams

by Peter Merholz, Kristin Skinner
Language: English
Release Date: August 22, 2016

Design has become the key link between users and today’s complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience...
Cover of Advertising. The new Asian century
by Pia Elliott
Language: English
Release Date: January 26, 2015

The Chinese city where famous paintings are faked, the chicken sandwich that introduced McDonald’s to the Indian subcontinent, a successful advertising campaign for a beer that does not even exist… These and much more peculiar, funny and extremely relevant stories help to define the development...
Cover of The Idea Agent

The Idea Agent

The Handbook on Creative Processes

by Jonas Michanek, Andréas Breiler
Language: English
Release Date: July 18, 2013

The Idea Agent is a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. It combines the creatively wild with the rationally structured techniques for innovation to provide readers with a varied toolbox of proven idea management...
Cover of Design Sprint

Design Sprint

A Practical Guidebook for Building Great Digital Products

by Richard Banfield, C. Todd Lombardo, Trace Wax
Language: English
Release Date: September 28, 2015

With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows...
Cover of Exovest
by Beam Vanwaardenberg
Language: English
Release Date: April 30, 2013

The project is a hand felted vest having LED's and displays on its surface.The fabric of the vest is "folded" and the way one makes felt from wool ( the way of making layers and using patches) is for me a metaphor for "the fabric of space-time".To give the vest a purpose, i created the possibility...
Cover of The Principles and Processes of Interactive Design
by Mr Jamie Steane
Language: English
Release Date: January 29, 2015

The Principles & Processes of Interactive Design is aimed at new designers from across the design and media disciplines who want to learn the fundamentals of designing for interactive media. This book is intended both as a primer and companion guide on how to research, plan and design for increasingly...
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