Advertising Promotion category: 1760 books

Cover of Affiliate Marketing Revealed

Affiliate Marketing Revealed

25 Things You MUST Know!

by Thrivelearning Institute Library
Language: English
Release Date: September 6, 2013

Affiliate marketing is different things to different people, but essentially, affiliate marketing is the act of marketing someone else’s products or services for a portion, or commission, of each sale that you make.  Some people do affiliate marketing as their full time jobs. That’s...
Cover of Snapchat Marketing
by SoftTech
Language: English
Release Date: June 10, 2016

How To Become A Snapchat Marketing Expert, Build A Following, And Get As Much Targeted Traffic As You Want! If you want to be in business for the long run and stay relevant, you are going to need to keep tabs on the social media landscape and join social networks that are going to take you...
Cover of Business Branding for the Non-Designer

Business Branding for the Non-Designer

A Simple Guide to Brand Your Business Like a Pro

by Chrissy Carpenter
Language: English
Release Date: November 7, 2016

TAKE CONTROL OF YOUR BRAND Think you need a large budget and a giant marketing firm to brand your business? Not so fast.  This guide breaks branding down into easy-to-understand, easy-to-execute steps, giving non-designers everything they need to create winning brands and successful...
Cover of Lady GAGA: A Study of Fame in Personal Branding
by Nick Brown
Language: English
Release Date: February 9, 2014

In this book you will learn about lady GAGA’s personal branding techniques. What makes her the most influential celebrity in the world? It's not her looks, her voice or her music - it's her unique style. The Little Monsters – are her most fanatical advocates. And, just like Lady Gaga, you...
Cover of The 15 Secrets of Millionaires
by Ron Moses
Language: English
Release Date: May 15, 2012

Have you ever wanted to know why some people live a life of wealth and abundance, while most struggle financially? Are there qualities, characteristics, and traits wealthy people share in common, that the vast majority don't have or don't ever develop? The Answer is a resounding - Yes! In this groundbreaking...
Cover of How to Brand Your Professional Profile? Define your Brand, Reinvent Yourself.
by Nick Brown
Language: English
Release Date: January 5, 2014

This book is useful for everyone who wants to build their personal brand and make a difference. This book is highly productive if you are a CEO who wants to take your company to the next level, an employee who wants to develop your career, an entrepreneur who wants to start a business from scratch...
Cover of The Face-to-Face Book

The Face-to-Face Book

Why Real Relationships Rule in a Digital Marketplace

by Ed Keller, Brad Fay
Language: English
Release Date: May 22, 2012

THE BEST MARKETING BOOK OF THE YEAR Winner of the American Marketing Association’s Berry-AMA prize In 1848 gold was discovered in California, setting off a frenzy that sent men and women from across the American continent flocking to the West Coast in search of fortune. The Gold Rush...
Cover of Agile PR

Agile PR

Expert Messaging in a Hyper-Connected, Always-On World

by Marian Salzman
Language: English
Release Date: January 16, 2017

Today’s news landscape is more crowded and varied than ever before and is only growing more diverse. From bloggers to influencers to citizen journalist to all that is coming up over the horizon, learning how to most effectively build brands has become a 24/7 mission for even the most experienced...
Cover of Ambient Findability

Ambient Findability

What We Find Changes Who We Become

by Peter Morville
Language: English
Release Date: September 26, 2005

How do you find your way in an age of information overload? How can you filter streams of complex information to pull out only what you want? Why does it matter how information is structured when Google seems to magically bring up the right answer to your questions? What does it mean to be "findable"...
Cover of Adventures in Airtime: Personal Stories of USA Radio People Volume 1
by Don Barrett
Language: English
Release Date: May 5, 2013

Don Barrett has covered the radio broadcasting business for nearly 20 years at www.LARadio.com and he is the radio columnist at the Orange County Register, Santa Ana, California. His engaging series of eBooks entitled Adventures in Airtime: Personal Stories of USA Radio People showcases compelling,...
Cover of 365 Ways to Build Your Business
by SJ Gregory
Language: English
Release Date: May 8, 2009

Cover of Copywriting Made Simple

Copywriting Made Simple

How to write powerful and persuasive copy that sells

by Tom Albrighton
Language: English
Release Date: May 21, 2018

Copywriting is writing with purpose. It’s about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you all the essentials of copywriting, from understanding products, readers and benefits to closing the sale. **You’ll learn how to... ** **•...
Cover of Bargain Fever

Bargain Fever

How to Shop in a Discounted World

by Mark Ellwood
Language: English
Release Date: October 17, 2013

When Coca-Cola offered the first retail coupon in the 1880s, customers were thrilled. But today, one in four American shoppers will buy something only if it's on sale, and almost half of all merchandise carries a promotional price. The relentless pursuit of deals has totally disrupted the relationship...
Cover of Scoring Points

Scoring Points

How Tesco Continues to Win Customer Loyalty

by Clive Humby, Terry Hunt, Tim Phillips
Language: English
Release Date: August 3, 2008

Scoring Points is the compelling and dramatic inside story, told from a project point of view, of how the Tesco Clubcard was conceived, launched and developed. It explains in detail how Tesco collected, analysed and used customer data to become a retail giant, making customer loyalty marketing work...
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