Beat Accelerating Customer Expectations
by
Henry Mason, David Mattin, Maxwell Luthy
Language: English
Release Date: October 2, 2015
Trend-Driven Innovation
Beat accelerating customer expectations.
Every business leader, entrepreneur, innovator, and marketer wants to know where customers are headed. The problem? The received wisdom on how to find out is wrong.
In this startling new book, the team at TrendWatching...